Case Studies / CarClaims4U

Accident Management · Business · Glasgow, Scotland

Full Next.js redesign and complete SEO overhaul for a Glasgow accident management company

Web DesignOn-Page SEOLocal SEOGBP OptimisationCitation BuildingSchema Markup

Get a free audit →

Service Pages

All fully optimised

✓

Full Redesign

Next.js 15

✓

Local SEO

Glasgow + Scotland

✓

GBP

Fully optimised

The Challenge

What brought them to us

CarClaims4U is a Glasgow-based accident management company. Their existing website was outdated, slow and failing to convert visitors into enquiries. They had minimal Google visibility for accident management searches in Scotland and their GBP was not optimised.

Our Solution

What we did

We built a full Next.js 15 website with 9 service pages, implemented LocalBusiness schema, set up Formspree contact forms and delivered complete on-page SEO. We then launched a local SEO campaign targeting Glasgow and Scotland, optimised their GBP and built citations across relevant directories.

The Result

What changed

CarClaims4U now has a professional, fast website with a strong SEO foundation. Google visibility for accident management searches in Glasgow has improved significantly with ongoing growth month on month.

What we delivered

Service breakdown

Website Design & Development

Complete Next.js 15 redesign for CarClaims4U with 9 service pages and conversion-focused layout.

✓Full Next.js 15 redesign

✓9 dedicated service pages

✓Formspree contact forms

✓Mobile-first responsive

✓Core Web Vitals optimised

✓Vercel deployment

On-Page SEO

All 9 service pages optimised for accident management searches in Glasgow and Scotland.

✓Accident management keyword research

✓Title tags and meta descriptions

✓Service page optimisation

✓Internal linking strategy

✓GSC setup and monitoring

✓Sitemap submission

Local SEO

Local SEO campaign targeting Glasgow and Scotland accident management searches.

✓Local keyword strategy

✓Glasgow location targeting

✓Competitor analysis

✓NAP consistency

✓Monthly ranking reports

Google Business Profile

Full GBP optimisation for CarClaims4U Glasgow.

✓GBP audit and optimisation

✓Category setup

✓Photo upload

✓Regular GBP posts

✓Review management

Citation Building

Citation building across accident management and business directories.

✓Yell, Thomson Local, Yelp

✓Accident management directories

✓Scotland business directories

✓NAP consistency audit

Schema Markup

LocalBusiness schema implemented across all service pages.

✓LocalBusiness schema

✓Service schema per page

✓Rich Results Test verified

Google Search Console Results

Google Search Console — Post-launch performance

↑

Growing month on month

Organic Clicks

↑

Increasing visibility

Impressions

All service pages

Pages Indexed

✓

Rich results active

Schema

Google Search Console Screenshot

Google Business Profile Results

Google Business Profile — Ongoing

↑

Month on month

Profile Views

↑

Improving visibility

Searches

✓

Full audit completed

Optimised

✓

Regular updates

GBP Posts

Google Business Profile Screenshot

"The new website is a massive improvement on what we had before. It looks professional, loads fast and we are already seeing more enquiries coming through. The SEO work has really helped us show up in Google for the searches that matter to us."

Mateen

Owner, CarClaims4U · Glasgow, Scotland

carclaims4u.co.uk