From zero Google presence to 358% search growth in 3 months

What brought them to us

South View Glamping is a beautiful glamping site in Pembrokeshire, Wales. When they came to us, they had no website, no Google Business Profile and zero online visibility. People searching for glamping in Pembrokeshire simply could not find them — competitors were taking all the bookings.

What we did

We built a fast, conversion-focused website optimised specifically for glamping searches in Pembrokeshire. Every page was built with local SEO in mind — from title tags and meta descriptions to schema markup and internal linking. We then set up and fully optimised their Google Business Profile and submitted them to 50+ local directories.

What changed

Within 3 months, South View Glamping went from zero Google presence to 139 organic clicks and 4,470 impressions. Their GBP saw 805 views in April 2026 — a 176% increase — and searches surged by 358%. The site is now their primary source of bookings.

Service breakdown

Website Design & Development

Built a brand new website from scratch — designed specifically to convert glamping visitors into bookings.

✓Custom design tailored to glamping aesthetic

✓Mobile-first responsive layout

✓Booking enquiry forms

✓Gallery and accommodation pages

✓Core Web Vitals optimised

✓SSL and domain setup

On-Page SEO

Every page optimised with the right keywords, structure and metadata to rank in Pembrokeshire glamping searches.

✓Keyword research for glamping + location terms

✓Title tags and meta descriptions

✓Heading structure (H1–H4)

✓Image alt text optimisation

✓Internal linking strategy

✓Sitemap and robots.txt

Local SEO

Built a local SEO foundation to rank for glamping searches in Pembrokeshire and surrounding areas.

✓Local keyword strategy

✓Location-specific landing pages

✓NAP consistency across all listings

✓Competitor analysis

✓Google Search Console setup

✓Monthly ranking monitoring

Google Business Profile

Set up and fully optimised their GBP from scratch — delivering 805 profile views in a single month.

✓Full GBP setup from scratch

✓Category and attribute optimisation

✓Photo upload and optimisation

✓GBP posts (2 per month)

✓Q&A setup

✓Review response support

Citation Building

Submitted to 50+ directories to build consistent NAP listings and local authority.

✓50+ directory submissions

✓Yell, Thomson Local, Yelp, Bing Places

✓Glamping-specific directories

✓NAP consistency audit

✓Duplicate listing removal

Schema Markup

Implemented structured data to help Google understand the business and display rich results.

✓LocalBusiness schema

✓LodgingBusiness schema

✓Review schema

✓Rich Results Test verified

Google Search Console — Last 3 months

Google Search Console Screenshot

Google Business Profile — April 2026

Google Business Profile Screenshot

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