Premium boutique hotel website redesign with full SEO for a stunning property in Gozo, Malta

What brought them to us

Santa Lucia Boutique Hotel is a premium property in Gozo, Malta. Their existing website did not reflect the quality and character of the hotel — it was outdated, slow and underperforming in Google searches for Gozo hotels and Malta accommodation.

What we did

We designed and built a premium boutique hotel website that matched the elegance of the property. Full on-page SEO across all pages, local SEO strategy targeting Gozo and Malta hotel searches, schema markup and citation building to establish their online authority.

What changed

The new website launched with a professional presence that reflects the quality of the hotel. Improved search visibility for Gozo boutique hotel terms and a significant improvement in online credibility and bookings.

Service breakdown

Website Design & Development

Premium boutique hotel website designed to reflect the quality and character of the property and convert visitors into direct bookings.

✓Custom boutique hotel design

✓Room and suite showcase pages

✓Photo gallery

✓Direct booking enquiry forms

✓Mobile-first responsive layout

✓Core Web Vitals optimised

On-Page SEO

Every page optimised for Gozo hotel and Malta accommodation searches.

✓Hotel keyword research

✓Title tags and meta descriptions

✓Page structure optimisation

✓Image alt text and compression

✓Internal linking strategy

✓Sitemap and robots.txt

Local SEO

Local SEO strategy targeting Gozo, Malta and international hotel searches.

✓Local keyword strategy for Gozo + Malta

✓Location page optimisation

✓Competitor analysis

✓NAP consistency

✓Google Search Console setup

Citation Building

Built consistent listings across hotel and travel directories.

✓Hotel directory submissions

✓Travel platform listings

✓NAP consistency audit

✓Malta tourism directories

Schema Markup

Hotel schema implemented for improved Google understanding and rich results.

✓Hotel schema markup

✓LodgingBusiness schema

✓Review schema

✓Rich Results Test verified

Google Search Console — Post-launch performance

Google Search Console Screenshot

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